Hello, creative people!
My name is Natasha Kuzmina
I'm professional craft designer based in Berlin
What can we create together?
I'm experienced in such fields: production & set design, clay & paper art, pop-up books engineering, stop motion animation, creative craft.
BE REAL: my manifesto
I made this project to express my thoughts. In our digitalized world using a smartphone and a laptop started to seem more natural than climbing trees or walking barefoot.

Through my handcrafted posters I want to tell people:
Remember your senses: touch, smell and taste all that you want, like children do.
The real things.
BE REAL.

Idea & realisation: Natasha Kuzmina
Stop motion animation "Time to create"
Main idea: show the Postmen digital agency and their departments in a creative way: strategy, creative, video-production, web-production.
Client & idea: Postmen DA
Art director: Irina Pavlova
Videographer: Den Seleznev
Sound designer: Igor Bondarenko
Designers: Maria Romanchenko, Vlad Doroshenko
Craft designers: Natasha Kuzmina, Elena Gots
Pop-up book "Ukraine's personal diary"
Main idea: Ukraine had its 30th birthday. In Arriba! team we came up with the idea of making a project about our country.
We fantasized: what if Ukraine were a person? What would they say about their life? What would they write in their personal diary?
We made this project in a pop-up book format. All files are in free access, anyone can download, print and make a book with their own hands. We made a video instruction to make it easier.

More about the project here.
Creative director: Max Burtsev
Executive director: Oleg Misyagin
Account manager: Olya Burtseva, Yulia Gapon
Copywriter: Dasha Starko, Olya Shevchuk, Roma Glebov
Designer: Julia Razvenkova, Yevgeny Babanin, Dima Alimov
Craft & production designer: Natasha Kuzmina
Producer: Meriyam Yol
Cameraman, photographer: Pasha Itkin
Strategist: Nastya Ivanchenko, Vlad Torsky
Office manager: Olya Pomeranskaya
You can watch all 9 tutorials here
Yoga project
Main idea: pictures for a case study for online yoga.
Yoga is about flexibility and plasticine is a very flexibile material.
Online yoga is about combining household chores and self-care.
Here's the gist of the illustration.

More about project here
Client: Arriba! creative agency
Photo: Pasha Itkin
Craft designer: Natasha Kuzmina
Easy peasy
Main idea: One-frame (or rather, two-frame) shooting.
We built five completely different locations. The main character goes from the garage to the money destruction room, to the office, to the safari and to his cozy room.

I drew the illustrations for this project, wrote an endless list of props, moved half my stuff out of my apartment to use as props and supervised the installation of rooms. It turned out great!
Client: Easy Peasy Insurtech
Production: MEL video
Producer: Evetta Lukash
Actor: Tatarchuk Maksym
Director: Lada Sabova
1AD&Edit: Yaroslav Lukash
DOP: Shuplin Vadim
Production designer: Natasha Kuzmina
1AC&Color: Jim Blind
Camera line-up: Vlad Chernolyasov
Admin: Pravda Lara
Light: Vitaliy Bachako, Mikhail Krinickiy
MUA: Chumakova Mua
2d artist & BTS video: Solodov Mike
BTS photo: Yegor Linnik
Sound designer: Dj Soliery
Helper: Moroz Vlad
Corporate video for NIX
Main idea: According to the scenario, the main character goes through 7 rooms, where Santa's elves make a special gift.

All rooms are in the corporate colors - red and blue - and a lot of details. It was the biggest team of assistants, decorators, and props masters I've ever worked with.

The hardest thing about this shoot was that we had to completely redesign rooms very quickly, because we only had 2 days, 7 locations and 2 "boxes" which might become rooms. But we made it!
Client: NIX
Producer: Oleksii Zavrazhnyi
Director: Evgeniia Semeniak
Art: Natasha Kuzmina
Pop-up books "Nescafe"
Main idea: I was approached by Havas Digital agency to develop 30 personalized pop-up books for bloggers. This was an unusual advertisement for Nescafe. The idea was to use photos of bloggers from social networks and make a three-dimensional collage with cups of coffee and Nescafe sticks and these give these books to the bloggers as a surprise. We did the impossible: 30 handmade books in 2 month.
Client: Nescafe
Agency: Havas Digital Ukraine
Creative director: Olexiy Morozov

Senior creator: Daria Bessonova
Senior designer: Max Vitenchuk
Senior craft designer: Natalia Kuzmina
Craft designers: Olena Hots, Nina Savchenko, Oleksandra Havryliuk
Copywriter: Anna Udovychenko
Designers: Andrew Kidenko, Maria Bidochko, Yulia Chernenko
Account director: Elena Nekrasova
Account managers: Oksana Tsedilenkova, Alena Osmirko
Stop motion animation "Cinema in popcorn cups"
Main idea: make creative teasers of new movies for the cinema. Show popcorn and logo.

These videos were shown before the movies on the big screen

Awards: "Wow done!" 2018, gold
Client: Planeta kino cinema
Agency: Postmen Digital Agency
Creative director: Vladimir Navrotsky
Videographer: Den Seleznev
Sound designer: Igor Bondarenko
Craft designer & idea: Natasha Kuzmina
Clay illustrations for article
Main idea: to illustrate the words of the account managers of the Arriba! team, who were interviewed for an online magazine.

You can read the article here
Client: Arriba! creative agency
Photo: Pasha Itkin
Craft designer: Natasha Kuzmina
Social project "Life on paper"
Main idea: Gres Todorchuk PR came up with a great idea. They opened the social exhibition "Life on Paper" in the Verkhovna Rada of Ukraine. Its purpose was to draw attention to important draft laws that will change the lives of cancer patients.
Patients' memories, statistics and laws on cancer became the material for paper installations — copies of real cancer patients rooms.
This 10 rooms are small versions of big installations.

More about big project here and here
Client & idea: Gres Todorchuk PR
Photo: Pasha Itkin
Craft designer: Natasha Kuzmina
3d model: Dmitriy Melnik
Paper room
Main idea: make an unusual object for photos. It was a relevant remote work theme, you can buy photos on Stocksy here
Client: Danylchenko studio
Art director: Yaroslav Danylchenko
Account manager: Tatyana Boksha
Producer: Ksenia Tarnopolskaya
Photo retoucher: Maxim Khmarsky
Craft designer: Natasha Kuzmina
Darnitsa New Year Handmade Cards
Main idea: In this project for Postmen DA I designed the postcard mechanism and assembled 300 handmade postcards with my assistant Elena.
We also prepared the scene for the stop motion animation

Awards: KIAF КМФР, 2020, bronze
Client: Darnitsa
Agency: Postmen Digital Agency
Art director: Irina Pavlova
Videographer: Den Seleznev
Sound designer: Igor Bondarenko
Designer: Vlad Doroshenko
Craft designers: Natasha Kuzmina, Elena Gots
Autotrans advertising
Main idea: make a series of funny videos for Autotrans refueling in Ukraine. We decided to do the same visual style with every video: a smooth camera zoom-out. On the packshot you can see all constructions and instruments around.

We did 5 videos and 8 prints in 1 day of shooting.

You can read more about project here
Agency & Production: Arriba!
Creative director — Max Burtsev
Copywriters — Dasha Starko, Roma Glebov
Account manager — Yulya Gapon
Director — Lada Sabova
DOP, Retouch — Paul Itkin
Cameraman — Yaroslav Lukash
Producers — Meryam Yol, Denis Galushka
Art director — Natasha Kuzmina
Stylist — Masha Pirogova
Art department — Lena Vyazovskaya, Max Param, Valery Karamza
1AC — Konstantin Goncharov
Gaffer, Photographer — Vitaly Bachako
Lighting technician — Gleb Lunev
Clapper — Nadya Digalevich
Make-up — Sasha Konovalova
Backstage — Danil Garenskikh, Vadim Shulpin
Panda — Lesha Vinichenko
Hero — Zhenya Kulik
Picture editor — Egor Pisarenko
Colour correction — Vlad Chernolyasov
Location — Mental Complex Studio
4EARS Sound Production
Sound producer — Vasily Yavtushenko
Winter project
Main idea: make pretty New Year characters for photos.
You can buy photos on Stocksy here
Client: Danylchenko studio
Art director: Yaroslav Danylchenko
Account manager: Tatyana Boksha
Producer: Ksenia Tarnopolskaya
Photo retoucher: Maxim Khmarsky
Craft designer: Natasha Kuzmina
Craft & Sound
Main idea: make music from the sounds of craft.
Agency: Postmen Digital Agency
Art director: Anna Senyuk
Videographer: Den Seleznev
Sound designer: Igor Bondarenko
Craft designer: Natasha Kuzmina

About me
19.10.1995 (26)
smbkuzmina@gmail.com
+49 01628160247
Education:
2013-2015 — Kyiv National University of Construction and Architecture (Kyiv, Ukraine): architect
2015-2016 — School of Form University (Poznan, Poland): designer

Experience:
2017-2019 — Postmen digital agency: craft designer
2021-2022 — Arriba! creative agency: craft designer
2016-2022 — Freelance: craft & production designer

Languages:
Russian — native, Ukrainian — C2,
English — C1, Polish — B1,
German — A1

Feel free to contact me!
Natasha Kuzmina
Craft & production designer
Phone: +49 01628160247
E-mail: smbkuzmina@gmail.com